Ad Budget Calculator

Enter your revenue goal and funnel numbers to get a starting monthly ad budget — the same back-of-envelope math our team uses before planning a real campaign.

Monthly revenue goal (₹)

Average order value (₹)

Website conversion rate (%)

Estimated cost per click (₹)

Recommended monthly ad budget

₹1,50,000

Customers needed: 200

Clicks needed: 10,000

A starting estimate, not a guarantee — actual cost per click and conversion rate vary by industry, channel and competition.

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